Conference Chairs

Prof. Juan E. Trinidad Segovia

Conference General chair

Universidad de Almería

Prof . Vitalina Bebenko


V. N. Karazin Kharkiv National University Ukraine

Prof . Piotr Masloch


WSB Merito University

Technical Program Committee

Prof. Dorota Jelonek professor of Economics at the Faculty of Management of the Czestochowa University of Technology in Poland
Prof. Yi WeijianJournal of Natural Sciences of Hunan University
Dr. Badar Alam IqbalAdjunct Professor of Economics & Finance
Monarch Business School Switzerland
Prof. Saeed Al-Khalidi Professor and faculty member in the Department of Management Information Systems (MIS), College of Business, King Khalid University (KKU), Kingdom of Saudi Arabia (KSA)
Prof. Dorota JelonekDean of the Faculty of Management, Czestochowa University of Technology, Poland
Chair of Business Informatics Department at the Faculty of Management, Czestochowa University of Technology
Prof. Robin ButlerSr. Publication Manager
Dr. Samah Anwar AbbasLecture in Management Information System
King Abdelaziz University
Prof. Tussupova LeilaVice-Rector for Academic Affairs, Turan University, Almaty, Kazakhstan
Prof. Selezneva IrinaHead of the Department of Finance, Turan University, Almaty, Kazakhstan
Prof. Nifatova OlenaVisiting Professor of Barselona Economic Analysis Team, Universitat de Barcelona, Spain
Prof. Valciukiene JolantaAssociate Professor, Head of the Department of Land Use Planning and Geomatics, Vytautas Magnus University, Kaunas, Lithuania
Prof. Makrickiene EkaterinaAssociate Professor of the Department of Forest Sciences, International coordinator, Vytautas Magnus University, Kaunas, Lithuania
Prof. Medikiene MonikaFaculty of Economics and Management, Vytautas Magnus University, Kaunas, Lithuania
Prof. Krasnorutskyy OleksiyProfessor of the Department of Management named by professor L.I. Mykhailova, Sumy National Agrarian University, Sumy, Ukraine
Prof. Panukhnyk OlenaHead of the Department of Economics and Finance, Ternopil Ivan Puluj National Technical University, Ternopil, Ukraine
Prof. Orel AnnaProfessor of the Department of Foreign Economic Activities of Enterprises, National Aviation University, Kyiv, Ukraine
Prof. Bezuhla LiudmylaHead of the Department of Tourism and Enterprise Economics, Dnipro University of Technology, Dnipro, Ukraine
Prof. Anopriienko TetianaAssociate Professor of the Department of Land Management and Cadastre, State Biotechnological University, Kharkiv, Ukraine
Prof. Sharopova ShakhnozaDepartment of Biotechnology and Food Safety, Bukhara state university, Bukhara, Uzbekistan
Prof. Buriyev SulaymonProfessor of the Department of Biotechnology and Food Safety, Bukhara state university, Bukhara, Uzbekistan
Prof. Zholamanov KuanyshHead of the Department of Land Resources and Land Cadastre, Kazakh National Agrarian Research University, Almaty, Kazakhstan
Prof. Omirzhanov YesbolProfessor of the Department of Law, Kazakh National Agrarian Research University, Almaty, Kazakhstan
Prof. Berdimurat NazimgulHead of the Department of Accounting, Audit and Finance, Kazakh National Agrarian Research University, Almaty, Kazakhstan
Prof. Parpieva NurzhamalProfessor of the Department of Economics and Entrepreneurship in Agriculture, Kyrgyz National Agrarian University, Bishkek, Kyrgyzstan
Prof.Alikulov Abdimumin Dean of the Faculty of Economics, Samarkand University of Veterinary Medicine, Animal Husbandry and Biotechnology, Samarkand, Uzbekistan
Prof.Rizun MariiaDepartment of Informatics, Faculty of Informatics and Communication, University of Economics in Katowice, Poland
Prof. Eng. Agnieszka Wójcik-MazurCzestochowa University of Technology, Poland
Dr. Patrycja KrawczykCzestochowa University of Technology, Poland
Dr. Justyna Łukomska-SzarekCzestochowa University of Technology, Poland
Dr. Katarzyna Szymczyk Czestochowa University of Technology, Poland
Dr. Eng. Darius WielgórkaCzestochowa University of Technology, Poland
Dr. Narentheren Kaliappen Universiti Utara Malaysia, Malaysia
Eng. Marta Kadłubek, Ph.DCzestochowa University of Technology, Poland
Dr. Galyna AzarenkovaHead of the Department of Banking Business and Financial Technologies, V. N. Karazin Kharkiv National University, Ukraine

Dr. Maryna NehreyAssociate Professor of the Department of Economic Cybernetics, National University of Life and Environment Science of Ukraine, Ukraine

Key Note Speakers

International Conference on Management, Business, and Economics 2023

Prof. Dr. Vitalina Babenko

Full Professor  of International E-commerce and Hotel & Restaurant Business Department, V. N. Karazin Kharkiv National University (Ukraine)

Juan E. Trinidad Segovia

Full professor of finance,
Catedrático de Universidad,
Universidad de Almería, Spain

Special Sessions

PhotoNameSpecial Session Name and Topics
Prof. Dr. Vitalina Babenko

Professor (Full) of
International E-commerce and Hotel&Restaurant Business Department,
V. N. Karazin Kharkiv National University, Ukraine
ICMBE24-SSN-1: Economics and Applied Scientific Research

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1. Problems of Management and Economics;
2. Modeling of Economic Processes;
3.Internet Technologies in International Business;
4.Automation of Management Processes in the Socio-economic Systems;
5.Theoretical and Applied Research in Economics
6.4.0;Dynamic Optimization Models;
7.Computer Technology in the Socio-economic systems;
8.Information Security Systems;
9.Information Systems in the Economy;
10.Intellectual Information Systems;
11.Data Mining;
12.Business Process,
and others
Prof. Piotr Masloch

Management and Command Faculty
War Studies University
Warsaw, Poland

ICMBE24-SSN-2: The contemporary trends in management as a results of the new globalization of the 21st century

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• New globalization.
• Change management.
• Industry 4.0.and management.
• Global economic crisis and its management.
• Global society of the 21st century and directions of management development.
• The directions of development of modern management.
• The artificial intelligence in management.
• Remote work and remote business management.
• Human resources management in new globalization.
Prof. Iryna Koshkalda

Doctor of Sciences (Economic), Professor
Head of the Department of Land Management and Cadastre
State Biotechnological University , Ukraine
ICMBE24-SSN-3: Economic growth and business management for a sustainable future

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1. Strategy and tactics of business transformations in the new global reality conditions 
2. Digitalization and project management in business
3. Barrier-free tourism and revitalization of tourism potential
4. Economic systems and their varieties in the modern dimension
5. Marketing in conditions of digitalization and industrialization
6. Accounting and auditing in the conditions of economy digitization and economic security
7. Financial and credit support for renewal and development of business entities
8. Business administration and institutionalism as regulation components of the economic
entities development
9. Management of business entities resource potential
10. Psychological and behavioral features in business process management
11. Urbanization and development of Smart City in the national security context 
12. Social development as a component of economic growth
13. Inclusive development in the conditions of global challenges of modern realities
14. Rational use of natural resources and their protection to ensure a sustainable future
15. Innovative Education Programs, Courses and Trainings
Dr Grzegorz Maśloch

SGH Warsaw School of Economics

The Economic and Social Dimension of Energy Transformation: Theoretical Knowledge Vs Practical Application

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Objectives and Motivation:

• To explore the implications of the ongoing energy transformation on social, financial, organizational, and technical aspects of society.
• To identify potential opportunities and challenges for societies and economies in adapting to this transformation.
• To discuss strategies and solutions for addressing the challenges posed by the energy transition.
Join us for insightful presentations, live discussions, and networking opportunities with fellow professionals in the field. Don't miss this opportunity to engage with the latest research and developments in energy transformation.

Topics of Interest:
Civic energy
Clean energy
Climate Change
Energy Efficiency
Energy justice
Energy policy
Energy transition
Renewable energy – renewable sources
Sustainable development
Prof. Eng. Anna Brzozowska

University Professor , Department of Logistics, Faculty of Management , Czestochowa, Poland
ICMBE24-SSN-6: Management Paradigm in a Globalizing World

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1- new technologies in business management,
2- new trends, methods and techniques of management
3- problems of managing the development of small and medium-sized enterprises
4- the impact of the national and international environment on the implementation
of new management concepts
5- project management
6- human resources management
7- cultural conditions and managerial competencies in the development of the
8- sustainable development
9- IT systems supporting management
10- smart organization
Pr Mohamed Belafhaili

PhD in Management Science
laboratory of Economic regulation and strategic intelligence - Faculty of Economic and Social Juridical Sciences Mohammedia. Hassan II University of Casablanca. Morocco
ICMBE24-SSN-7: Corporate citizenship: issues, tools and perspectives

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Objectives and Motivation
Nowadays, business leaders’ responsibility is not limited to the profit maximization anymore. The attitude toward natural, human and social environment must be taken into consideration. The company reputation related to these fields has become a competition asset.
The emphasis on this attitude is even more important with the emergence of a new generation of customers, the ones who do not hesitate to express their opposition to some companies’ commercial practices.
In fact, the new international economic environment characterized by deep changes, particularly, economic and financial globalization as well as the important regulatory and technological modifications that are taking place nowadays tend to give the priority to other strategic orientations relating to the prospects of sustainable development, and clarifying the societal commitment in managerial practices.
The main goal of any company is to ensure its sustainability to the benefit of its customers, its shareholders and its collaborators. A company can become a committed social actor and not simply content itself with being an economic agent generating wealth. It can also get involved and adhere to better positioning itself with regard to the sustainable development which requires the production and sale within the best economic conditions while keeping a good image, namely, its ethical behavior, and by guaranteeing that its products are socially humanly and ecologically correct.

Scope and Interests
The corporate citizen is an enterprise that belongs to a city and plays its full role in it. It is con-sidered a civic person with rights and duties. The company is therefore a citizen insofar as it integrates the collective dimension of its environment into its economic choices.

In fact, many people find in the social actions of the private enterprise "philanthropy", "mar-keting" or "advertising" actions. While those who advocate for a social role of the company can not conceive the private company released from this role and guided by profit alone with-out any concern for its environment.

Thus studying this concept seems to be appropriate for both the scientific and managerial community. Several axes will be dealt with via this theme:
• Business Ethics
• Company’s social responsibility
• Corporate citizenship and financial performance
• Socially responsible consumer
• Development durable
• Economic intelligence
• Relationship Marketing
• Green marketing
• Renewable Energies
• Information system and data analysis
• Analysis perceptuelle

Scientific Committee:
1. Pr Mohamed BELAFHAILI, University Hassan II ,Casablanca
2. Pr Adil ELMARHOUM, University Mohamed V, Rabat
3. Pr Said HINTI, University Mohamed V, Rabat
4. Pr Abdellatif CHAKOR, University Mohamed V, Rabat
5. Pr Taoufik BENKARAACH, University Hassan II ,Casablanca
6. Pr Hicham BELMAATI, The national institute of social action, Tangier
7. Pr Khalifa MANSOURI, University Hassan II, Casablanca
8. Pr Mohammed QBADOU, University Hassan II, Casablanca
9. Pr Rim BENABDESSALAM, University Mohamed V, Rabat
10. Pr Ahmed REBBANI, University Hassan II, Casablanca
11. Pr Faisal ZAARAOUI, University Hassan II, Casablanca
12. Pr Achraf NAFZAOUI, University Ibno Tofail, Kénitra
13. Pr Rachid CHAKIB, Director of the Research Center of the Higher Institute of Applied Engineering, Rabat
14. Pr Mohamed KISSI, University Hassan II, Casablanca

Institut supérieur d'ingénierie et des affaires Campus Rabat, Morocco
Marketing decision-making and value co-creation enhanced by Artificial intelligence

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Objectives and Motivation:
AI and value co-creation have a synergistic relationship in marketing decision-making. AI can provide valuable insights and predictive analytics that support marketing decisions. This data-driven approach allows marketers to better understand and cooperate with their customers, by analyzing customer behavior, preferences, and engagement patterns, and consequently making informed decisions that align with customer preferences and answear their needs swiftly and proactively. Indeed, AI can utilize predictive analytics to forecast future market trends and customer behavior. These predictive insights enable marketers to make informed decisions about product development, pricing strategies, and campaign planning for maximum effectiveness.
Moreover, AI-enhanced marketing practices leverage AI capabilities to free up Marketers for more strategic and value-added activities. AI algorithms, machine and deep learning models and also advanced analytics help to handle large volumes of data, enabling instant and better decision-making based on up-to-date information. Indeed, AI-based automation tools streamline and optimize marketing processes, saving time and resources. These systems empower businesses to cope with changing market demand, and enhancing company overall performance.
Using AI technologies allows businesses to deliver targeted offers, content, and recommendations to customers, increasing engagement and satisfaction and thus contribute to value co-creation initiatives. Value co-creation in marketing requires actively involving customers in the creation and customization of products and services. AI-powered recommendation engines and customization algorithms enable marketers to deliver highly tailored experiences to customers in various domains. By analyzing customer data and preferences, AI can Help the company to better involve customers in value creation, enabling intelligent decision-making.
The objective of this special session is to discuss and enrich the debate on the subject, by bringing new insights about understanding and best practices for the adoption and integration of AI system technologies, in Marketing decision-making and value co-creation. Submissions for this special session should address, but are not limited to, the following topics:
Scope and Interests :
-AI capabilities and marketing decision-making
-AI implications on based value co-creation business models
-Customer understanding powered by AI
-The Experience Co-creation and AI
-AI and brand engagement
-AI and ethics in Marketing
-AI and consumer beahavior
-Big Data and marketing decision-making
-Artificiel intelligence and Business intelligence
-Marketing automation and decision-making challenges
-Predictive analytics and intelligent decision-making.
-The latest technological advances

Scientific Committee:

-Pr. Afaf EL KADDOURI, Institut supérieur d'ingénierie et des affaires Campus Rabat, Maroc.
-Pr. Mohamed BELAFHAILI, Université Hassan II de Casablanca, Maroc
-Pr. Nora BENAHMED, Ecole Nationale de Commerce et Gestion, Tanger, Maroc.
-Pr. Saida MARSO, Ecole Nationale de Commerce et Gestion, Tanger, Maroc.
-Pr. Sarah CHETOUANI, Ecole Nationale de Commerce et Gestion, Tanger, Maroc.
-Pr. Rachid EL MOUSSAOUI, Université Abdelmalek Essaadi, Tanger, Maroc.
-Professeur Sanaâ DYANE, Faculté des Sciences Juridiques, Economiques et Sociales de Fès, Maroc.
-Pr. Lalla Hind EL IDRISSI, Faculté des Sciences Juridiques, Economiques et Sociales de Meknès, Maroc.
-Pr. Kenza CHERKAOUI, Faculté des Sciences Juridiques Economiques et Sociales de Salé, Maroc.
-Pr. Mouna HILMI, Faculté des Sciences Juridiques Economiques et Sociales Agdal Rabat, Maroc.
-Pr. Safae MAKATI, Institut supérieur d'ingénierie et des affaires Campus Rabat, Maroc.
-Pr. Kaoutar ELHANDRI, Institut supérieur d'ingénierie et des affaires, Campus Rabat, Maroc.
-Pr. Majdouline HILALI, Institut supérieur d'ingénierie et des affaires, Campus Casablanca, Maroc.
Prof. (Dr.) Dorota Jelonek

Management Information Systems Department
Faculty of Management, Czestochowa University of Technology
Innovation and digital transformation as determinants
of business competitiveness

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Objectives and Motivation
Organizations continue to see sources of competitive advantage in innovation and digital transformation. Researchers' attention is focused on designing and implementing various types of innovations, such as product, process, marketing, and organizational innovations in various areas of business activity. Each type of innovation contributes to organizational development by introducing new or improved products, processes, marketing strategies, and work organization methods. Also of interest is the research field of innovation models, from traditional to open, such as user-driven innovation (UDI), crowdsourcing, and user co-creation. Digital business transformation is also an innovative endeavor that requires proper organization, implementation, and management. Key information technologies used in this transformation include cloud computing, Internet of Things (IoT), big data analytics, artificial intelligence (AI), machine learning, and Blockchain. Integral research areas include innovation and digital transformation strategies and their impact on changes in business models. Research on innovation and digital transformation is conducted not only in enterprises but also in government and local government institutions, which also experience the impact of innovation and digital transformation on their competitiveness and efficiency.
This special session aims to gather and present the latest research findings conducted by international academic scholars in the field of innovation and digital transformation. As a result, the congress will serve as an excellent platform not only for exchanging experiences but also for defining future directions of scientific research
Scope and Interests (not limited to)
• innovation creation and implementation models
• analysis of barriers to innovation and digital transformation
• innovation strategies in digital transformation
• analysis of the impact of digital technologies on business models
• the role of organizational culture in adapting to innovation and digital transformation
• the influence of digital transformation on organizational competitiveness
• the impact of implementing selected technologies such as Cloud Computing, Internet of Things (IoT), Big Data Analytics, Artificial Intelligence (AI), Machine Learning, and Blockchain on the development of enterprises
Dr. Kholoud Alkayid

School of Business - Melbourne Institute of Technology

E-commerce Applications in Entrepreneurship: Navigating the Digital Frontier

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Topics of Interest:

• The Future of E-commerce Technologies: Insights into emerging technologies reshaping the e-commerce landscape.
• Digital Marketing Mastery: Leveraging digital platforms for unprecedented growth in the e-commerce sector.
• Mobile E-commerce Evolution: Trends and consumer behaviors driving mobile commerce.
• Secure Payment Ecosystems: Innovations in ensuring secure and seamless transactions.
• Enhancing Customer Experience through AI: Personalization and automation strategies in e-commerce.
• Sustainable E-commerce Models: Best practices for integrating sustainability into e-commerce businesses.
• Global E-commerce Strategies: Navigating the complexities of cross-border e-commerce.
• Data-Driven Decision Making: Utilizing analytics for strategic insights and competitive advantage.
• E-commerce Regulatory Landscape: Understanding the legal and regulatory implications for online businesses.
• Emerging E-commerce Platforms: A look at new and niche platforms offering unique opportunities for entrepreneurs.
We invite researchers, practitioners, and entrepreneurs to share their insights, research, and case studies that highlight the transformative power of e-commerce in entrepreneurship. Join us to explore how digital platforms can be leveraged to create new opportunities, overcome challenges, and drive the future of business in the digital age

Assistant Professor- Management science
Sidi Bennour Polidisciplinary Faculty, Chaouib Doukkali University
El Jadida

Innovative Trends in supply chain management-2024

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Objectives and Motivation

In the context of the rapid deployment of the digital technologies, the opportunities arising from developments in Digitalized supply chain management are very promising, improving performance, competitiveness and innovation in industry and meeting the demands of society and the economy.
this Special " Innovative Trends in supply chain management " aims to expose the transformative impact of digital technologies on traditional supply chain management, ushering in the era of Supply Chain 4.0. This comprehensive guide delves into the integration of technologies such as Internet of Things (IoT), artificial intelligence, blockchain, and big data analytics, reshaping the way businesses manage their supply chains.
This Special session aims to brings together efficient international academic scientists, young researchers, and students making the congress a perfect platform to share experience, gain and evaluate emerging and innovative technologies in supply chain management research across the globe.
Scope and Interests (not limited to)
• Key drivers of digital transformation in supply chains
• New digital technologies for supply chain optimization
• Virtualization of supply chain processes and operations
• Predictive analytics for demand forecasting and inventory management
• Prescriptive analytics for supply chain optimization and decision support
• Real-time data analytics for agile and responsive supply chains
• Smart Manufacturing and Industry 4.0 Integration
• Robotics and automation in manufacturing processes
• Integration of Industry 4.0 technologies with supply chain operations
• Supply Chain Visibility and Transparency
• Role of IoT and blockchain in enhancing supply chain visibility
• Supply Chain Resilience and Risk Management
• Collaborative planning, forecasting, and replenishment (CPFR)
• Supplier collaboration platforms and digital ecosystems
• Sustainability and Ethical Supply Chains
Dr. HDR. Samia Chehbi Gamoura

Assistant Professor- EM Strasbourg Business School Strasbourg University Strasbourg, France

Artificial Intelligence in Management and Industry

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Objectives and Motivation

In an era marked by rapid technological advancements, the integration of Artificial Intelligence (AI) has emerged as a transformative force reshaping the landscape of management and industry worldwide. Today, we gather to explore the multifaceted dimensions, opportunities, and challenges that AI presents in these crucial domains. AI, is indeed revolutionizing the traditional management and industrial tools and practicing for more profit and capabilities. From optimizing operational processes to enhancing decision-making, AI technologies have become indispensable tools for organizations striving to stay competitive in an increasingly dynamic global marketplace. In this session, we aim to delve deep into the intersection of AI and management, examining how intelligent systems are transforming organizational structures, strategic planning, and resource allocation. Furthermore, we will explore the impact of AI on industrial sectors spanning manufacturing, logistics, healthcare, finance, and beyond, uncovering novel approaches to streamline operations, increase efficiency, and drive innovation.

Scope and Interests (not limited to)

• AI-based Decision-Making Processes
• AI-Driven Business Model Innovation
• Human-AI Collaboration in the Workplace
• AI in Human Resources Management
• Ethical, Legal, and Social Implications of AI in Management and Industry
• Impact of AI on Organizational Culture and Change Management
• AI in Customer behavior, Marketing and Sales
• AI in Financial Management, Banking and Fintech
• AI for Sustainable Management Practices
• AI in Supply Chain and Logistics Management:
• AI in Manufacturing, Industry 4.0 and Industry 5.0
• AI for Risk Management and Crisis Management
• AI in Project Management and Planning
• AI for Enhanced Security in Industry and Management
• AI in Business Analytics and Intelligence
r. Dr. Youmna ELHISSI

Associate Professor- Management Department
Business School, Chouaib Doukkali University
,El Jadida, Morocco

Digital Governance Impact on Public and Private Organizations

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Objectives and Motivation
Digital governance has a profound impact on the operations, performance, and reputation of both public and private organizations. By establishing clear rules and processes for digital initiatives, organizations can enhance efficiency, transparency, innovation, and risk management while ensuring compliance with relevant regulations and protecting the interests of stakeholders.

Digital governance frameworks help streamline processes and decision-making, leading to increased efficiency and effectiveness in both public and private sectors. By establishing clear guidelines and procedures for digital projects, organizations can reduce duplication of efforts, minimize errors, and achieve better outcomes.

This Special session aims to brings together efficient international academic scientists, young researchers, and students making the congress a perfect platform to share experience, gain and evaluate trends in Digital Governance. Could contribute to enhance the organizations performance.

Scope and Interests (not limited to)

• Innovation and adaptability
• Risk Management
• Digitalization and Human Ressources Management
• Transparency and Business Ethics
• Data Management and Privacy
• Citizen/Custmer Engagement
• Compliance and Regulations
• Knowledge management
• • Design Thinking and Innovation
• Knowledge management
• • Design Thinking and Innovation
• Well-being at work
• Territorial Development
• Sustainable Development

Faculty of Economics of Mohammedia, The research laboratory in Economics, Management, Finance, and Strategies of Organizations (LAREMSO), University Hassan II- Casablanca


Digital Marketing

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Objectives and Motivation

Digital entrepreneurship refers to the process of starting and running a business that primarily operates in the digital world. This can include businesses that sell products or services online, use digital platforms to connect with customers, or leverage technology to improve operations and efficiencies. Examples of digital entrepreneurship include e-commerce businesses, digital marketing agencies, software companies, and online consulting firms. Digital entrepreneurs use technology and the internet to create, deliver and capture value. They often face different challenges than traditional entrepreneurs and require a specific set of skills and knowledge in areas like digital marketing, e-commerce, web development, and data analysis. The objectives of digital entrepreneurship can include creating a successful and profitable business, providing valuable products or services to customers, and making a positive impact on society. Some digital entrepreneurs may also be motivated by the desire to be their own boss, work in an innovative and fast-paced environment, or make a difference in their industry. Digital entrepreneurship can also provide opportunities for scalability and global reach that traditional businesses may not have. This means that the entrepreneur can reach a larger customer base, increase revenue, and grow the business quickly. Additionally, digital businesses can be run with less overhead costs, which can make it more accessible for those who want to start a business. Motivations for doing digital entrepreneurship can be personal and professional, such as the desire to be one’s own boss, work in a challenging and dynamic environment, create something new and innovative, or make a significant impact on society. Many entrepreneurs are driven by the potential financial rewards that a successful business can bring, such as financial independence, and the ability to support themselves and their families.
Finally, Digital entrepreneurship also provides the opportunity to work remotely and have a flexible schedule. This allows individuals to balance their personal and professional life in a way that is not always possible in traditional jobs. Digital entrepreneurship plays a significant role in management, as it involves using technology and digital platforms to create, deliver, and capture value. Digital entrepreneurs must have a strong understanding of business management principles and be able to apply them to the digital world. This includes areas such as marketing, finance, operations, and strategy. In terms of management, digital entrepreneurs must have a good understanding of how to build and manage a team, create, and implement a business plan, and make strategic decisions. They must also be able to adapt to the fast-paced and constantly changing digital landscape and be able to make data-driven decisions using analytics and other digital tools. Digital entrepreneurship is also closely related to innovation management. Digital entrepreneurs must be able to identify new opportunities and trends in the digital space and develop new products, services, or business models that can create value for customers. In summary, digital entrepreneurship is an important aspect of management, as it requires the application of traditional management principles and skills to the digital world. It requires a unique set of skills and knowledge, such as understanding of digital marketing, e-commerce, web development, data analysis and the ability to stay up-to-date with the latest trends and technologies in the digital world.
The purpose of this session is to gather scholars, educators, and professionals to share and exchange their knowledge and insights on the most recent advancements in this field, as well as the most effective methods for various applications. We are particularly interested in papers that feature real-life case studies, both practical and theoretical research, and how they can be applied in real-world scenarios.
Scope and Interests (not limited to)
This special session welcomes submissions on a variety of topics related to digital entrepreneurship, including but not limited to:
• The economic, fiscal and social aspects of digital entrepreneurship;
• The ecosystems of digital entrepreneurship;
• Digital entrepreneurship, finance, banks and financial markets;
• Digital entrepreneurship and economic and financial inclusion;
• Digital entrepreneurship and recent graduates;
• Digital entrepreneurship and e-services;
• Digital transformation of SMEs and performance;
• Digital entrepreneurship and corporate governance;
• Innovation and management;
• Digitalization and sustainable development;
• Digital sustainability;
• ICT and human resource management;
• Digital sustainability;
• Digital recruitment strategies;
• Digitalization and CSR;
• New careers and business models in the digital era;
Dr. Noor Al-Ma’aitah

Associate Professor- Supply Chain Management
College of Business Administration, Jeddah, Kingdom of Saudi Arabia

School of Business, Mutah University, Mutah, Jordan
Supply Chain Management and Sustainability

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Objectives and Motivation
In today's rapidly evolving global landscape, the significance of supply chain management cannot be overstated. A special session dedicated to this field is crucial due to several factors. Firstly, the ongoing disruptions caused by events like the COVID-19 pandemic highlight the vulnerability of supply chains and the urgent need for resilience and adaptability. Secondly, emerging technologies such as blockchain, AI, and IoT offer unprecedented opportunities for optimization and transparency within supply chains, necessitating discussions on their integration and implications. Additionally, with growing consumer demands for sustainability, ethical sourcing, and transparency, businesses are under increasing pressure to revamp their supply chain practices to align with these values. Finally, geopolitical tensions, trade policies, and environmental concerns add further complexity to supply chain management, making it imperative for to share insights, strategies, and best practices. Overall, a special session in supply chain management and sustainability serves as a vital platform for academics to share their insights on related topics in an ever-changing business environment.

Scope and Interests (not limited to)
• Digital Supply Chain
• Artificial Intelligence and Supply Chain
• Disruption and risk management
• Agility and resilience
• Green and Circular Supply Chain
• Geopolitics and Deglobalization of supply chain
• National culture and supply chain management
• Supply Chain Relationships
• Humanitarian supply chain management
• Women in supply chain and logistics
Dr. Samiul Islam

Assistant Professor
Department of Financial and Information Management
Shannon School of Business
Cape Breton University
Sydney NS Canada
Business Analytics and its Application to Capture Modern Business Trends

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Objectives and Motivation
In a globalized and rapidly evolving market, gaining a competitive edge is essential for businesses to thrive. Business analytics empowers organizations to understand customer preferences, market trends, and competitor strategies more effectively. Business analytics provides valuable insights derived from data analysis, enabling decision-makers to make informed and evidence-based decisions. By understanding past trends and predicting future outcomes, organizations can mitigate risks, identify opportunities, and optimize their strategies across various functions such as marketing, operations, finance, and human resources. Business analytics helps streamline business operations and improve efficiency by identifying inefficiencies, bottlenecks, and areas for optimization. Through techniques such as process mining, organizations can gain visibility into their workflows, identify areas of improvement, and optimize resource allocation to maximize productivity and minimize costs.
The purpose of this special session on Business Analytics is to bring together researchers, practitioners, decision-makers, and students around the world who are interested in applying analytical methods to different business domains to solve critical business problems. Participants of this special session would gain the necessary understanding of big data analytics, applications of data mining, and data management in various industries, as well as share their related experiences to advance this research field.
Scope and Interests (not limited to)
• Applications of AI and machine learning methods in business analytics
• Network science and social network applications for business
• Social media analytics
• Statistics and econometrics in business analytics
• Use of novel data science techniques in business analytics
• Methods and methodologies for business analytics development and deployment
• Organisational factors in business analytics
• Responsible use of business analytics and AI
• Ethical and social implications of business analytics and AI
• Bias and explainability in analytics and AI
• Application of analytics for sustainable business development
• Analytical methods in Supply Chain Management (SCM)
• Transportation and logistics optimizations
• Risk management
• Procurement analytics
Dr. Judyta Kabus,

Assistant Professor at the Czestochowa University of Technology, Department of Logistics, Faculty of Management. Doctor of Humanities and Doctor of Management and Quality Sciences. President of the Association of Women of the Częstochowa Region

Artificial Intelligence as a Tool to Support Social Innovation and Enterprise Development

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Scope and Interests (not limited to)
1. AI as Support for Social Enterprises
2. Innovative Business Models
3. Community Development through Artificial Intelligence
4. Using Artificial Intelligence to Improve Enterprise Management Processes
5. AI for Sustainable Enterprise Development
6. The Potential of Artificial Intelligence to Solve Social Problems
7. Building Partnerships and Collaboration between Enterprises and Communities
8. Improving Business Processes for Enhanced Enterprise Effectiveness
9. Applications of AI in Social Innovation Projects
10. Artificial Intelligence vs. Social Values
Dr. Eman Attia

Assistant profesor Accounting and Finance Departament
College of Business and Adminstration, University of Business and Technology

Kingdom of Saudi Arabia (KSA)
ICMBE24-SSN-18: Current Trends in Accounting and Finance

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Objectives and Motivation

We are pleased to invite accounting and finance researchers, academics, and practitioners to International Organizing Committee of CANWEST: International Research Congress'24, which will be held at Casablanca, Morocco, on October 2024- The event aims to provide a platform for the dissemination of cutting-edge research, innovative ideas, and novel approaches across all areas of accounting and finance. The conference will be held in a hybrid format, combining in-person and online sessions

This conference aims to stimulate engaging discussions, foster collaboration, and deepen the understanding of critical and innovative issues surrounding accounting, auditing and finance issues in Casablanca, Morocco , the region, and the world at large. Scheduled to take place on October 20-23, 2024, CANWEST 2024 is poised to be a significant gathering of influential minds, driving the advancement of business and technology in the global landscape.

Call for Papers
Our conference is designed to provide:
• a setting for discussions on a range of accounting education issues, through full and emerging research papers;
• an opportunity for researchers to develop research projects or discuss current work and research ideas;
• an opportunity to showcase innovative teaching practices in Accounting and Finance;
• opportunities for accounting educators to identify partners (individuals or institutions) for collaborative research; and
• an opportunity to join our network of support.
Dr. Samah A. Abbas

Lecture- Management Information Systems Department
Economics and Administration, King AbdulaAziz University

Kingdom of Saudi Arabia (KSA)
ICMBE24-SSN-19: Digital Transformation in Business: A Multidisciplinary Approach

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Objectives and Motivation
Amidst the swift evolution of digital technologies, businesses face various challenges and opportunities. These advancements offer the potential for significant growth, sustainability, and innovation across various sectors. Under the banner of "Digital Transformation in Business: A Multidisciplinary Approach," this session aims to delve into the comprehensive impact of digital transformation, highlighting its influence on diverse business areas including human resource management, ethical practices, sustainable development, and financial strategies.
Integrating insights from Management Information Systems (MIS), digital marketing, and enterprise systems, among others, we are set to explore how technological advancements can catalyze economic growth while promoting ethical, sustainable, and socially responsible business practices. The emphasis will be on uncovering strategies that businesses can employ to not only achieve financial success but also contribute positively to society and the environment.
From this standpoint, we extend an invitation to academic researchers, industry practitioners, and students. We encourage them to share their valuable findings, experiences, and perspectives on leveraging digital transformation. The goal is to foster a holistic and sustainable approach to business practices that align with the evolving technological landscape.
Scope and Interests (not limited to)
Management Information systems (CRM, ERP, SCM, DSS, KMS, BI)
Management Human Resource
Digital Marketing
Operation Management
Financial and Investment
Enterprise Resource Planning
Organizational Studies & Organization Behavior
Change Management
Business & Sustainable Development
Total Quality Management
Dr. Lucile Sabas

Associate Professor of Economics at Andrews University

Associate Dean of the College of Professions and Director of the Ph.D. in Business Administration

ICMBE24-SSN-20: Information and Communication Technology and the Global Economy

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Objectives and Motivation

Information and Communication Technology (ICT) has become a cornerstone of modern business operations, enabling organizations to streamline processes, enhance productivity, and unlock new opportunities for innovation and growth. Moreover, it has unleashed unlimited tools and opportunities for the financial sectors. In an increasingly interconnected and digitally driven global economy, understanding the role of ICT in driving business, the financial system and the global economy performance and success is essential for staying competitive and resilient in the face of rapid technological change. By exploring the latest trends and advancements in ICT, conference attendees will gain valuable insights into emerging opportunities and potential disruptors shaping the future of the business world. Furthermore, this session will give the attendees the opportunity to discuss and explore ways ICT, contribute to economic development and growth.
The session will have various objectives, including (but not limited to):
Exploring the transformative impact of ICT on the business world and its role in shaping the global economy.
Examining the latest trends, innovations, and best practices in ICT adoption and integration within various industries and sectors.
Discussing the challenges and opportunities presented by ICT advancements for businesses operating in today's interconnected and digitally driven marketplace.
Exploring and analyzing the challenges and opportunities for the widespread adoption and effective implementation of ICT in developing and emerging countries

Dr. Dina A.M. Ghandour

Assistant Professor of Accounting & Finance
Faculty of Business Management, Majan University College (MUC)

Sultanate of Oman

ICMBE24-SSN-21: Sustainable Finance, Environmental Accounting &
Financial Technology (FinTech)

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Objectives and Motivation

In the realm of Sustainable Finance, Environmental Accounting, and Financial Technology (FinTech), there exists significant potential for aligning ethical financial practices with environmental conservation. Sustainable Finance facilitates investments that not only generate financial returns but also produce positive societal and environmental impacts. Environmental Accounting provides methodologies for incorporating environmental considerations into financial decision-making processes. Recently, FinTech utilizes technological advancements to optimize financial transactions and expand access to financial services.
The aim of this Special Session is to bring together international researchers, industry experts, policymakers, young scholars, and students to convene and exchange insights on leveraging finance and technology for sustainable progress. Through collaborative discourse, the session aims to foster innovative strategies that integrate financial goals with environmental priorities. By facilitating dialogue and knowledge-sharing, the objective is to provide solutions that contribute to constructing a resilient, low-carbon economy while promoting societal well-being.

Scope and Interests (not limited to)
• Green Finance and Investment Strategies
• Carbon Accounting and Climate Risk Management
• Environmental, Social, and Governance (ESG) Reporting
• Environmental Sustainability in Supply Chain Finance
• Impact Investing and Socially Responsible Investing (SRI)
• Blockchain Applications in Sustainable Finance
• Financial Inclusion and Access through FinTech
• Robo-Advisors for Sustainable Investment Portfolios
• Regulatory Technology (RegTech) for Environmental Compliance
• Ethical Issues in Sustainable Finance, Environmental Accounting, and FinTech
• Circular Economy Strategies for Businesses and Investors.